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Institute of Continuing Education (ICE)


The deadline for booking a place on this course has passed. Please use the 'Ask a Question' button to register your interest in future or similar courses.

Have you ever wondered what marketing is really all about? This course takes you through the basics of marketing and how it is used to understand, address and satisfy customer needs. At work or at home, marketing impacts us all every day and this course will clarify how and why marketing works. This is a 10 session course and must be taken with W210Am12 in week 2.


Course dates

09 Jul 2023 to 15 Jul 2023

Course duration

2 weeks

Apply by

25 Jun 2023

Course director

Academic Directors, Course Directors and Tutors are subject to change, when necessary.


International Summer Programme
Sidgwick Site
United Kingdom

Qualifications / Credits

Credits dependent on home institution

Teaching sessions

Meetings: 10

Course code